Integrated Marketing
& Creative Operations Leader
Driving revenue-supporting campaigns across web, email, social, video, and paid media through data-driven strategy.
Enterprise-Scale Marketing Impact
470K+
Website Views (GA4)
1.2M
Total User Events
356K+
Engagement Actions
241k+
Social Engaged Users
9%
Engagement Rate
111k+
First-Time Visitors
Led integrated marketing initiatives supporting cookie season, membership recruitment, fundraising campaigns, and large-scale council events across web, email, social, and video channels.
Audience Growth & Discovery Strategy
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+196% View Growth
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94% Non-Follower Discovery
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86% Reels-Driven Views
Optimized short-form content strategy to expand discovery beyond the existing audience base and increase algorithm-driven reach.
Paid Media Optimization
438
Landing Page Views
$0.19
Cost per LPV
6, 544
Impressions
$82
Total Spend
Executed a traffic campaign optimized for landing page views with cost-efficient delivery, controlled budget testing, and performance monitoring through Meta Ads Manager.
Founder & Revenue Leadership — Super Chill Media
44
Paying Clients
83
Paid Projects
5+ Years
In Operation
Multi-Project Retention
Repeat Client Engagment
Built and operated a revenue-generating creative marketing studio, developing structured proposal systems, managing contracts, and driving client acquisition through referral-based growth and outbound outreach.